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In this series of nine free videos Tom Leung from Google discusses how Google optimizes its own webpages.

He talks about the free Google Website Optimizer tool and how you too can use it to maximise the conversions from your site visitors. Split testing and few tweeks here and there – adding or removing images – can this really have a major impact?

Some of the results and revelations may surprise you.

WATCH ALL NINE VIDEOS HERE

I still haven’t really worked out the full marketing benefits of Google Friend – take a look over there in the sidebar.

Scroll down and you’ll see a box that looks like this – unless someone else has joined since writing this:

But, although I’m not yet sure of the ultimate benefits, right now I’m really pleased I put it on this site.

It’s Christmas time and I just saw that Randy had joined me. 

I looked at the links in his profile and the other sites he had joined and spotted Qloud

Now I’m a little on the nosey side and was intrigued about Qloud. In fact there’s a clue as to the value of Google Friend – the links you add are seen by anyone looking at your profile within the widget on any websites you’ve joined. Think about the enormous potential benefits of that!

Any way – back to my story. I clicked on the Qloud link and found something I didn’t know existed.

A whole new world opened up before me.

An online video jukebox for want of a better term. And there right before my eyes was my favourite Christmas song of all time:

Fairytale of New York by the Pogues with the late Kirsty McCall (she wasn’t of course late at the time!)

I really should be creating some more videos for BloggingBeginners but I took 5 minutes out to watch the video. And then I did some exploring into the site and found you can download a plugin for iTunes that results in anything you listen to in iTunes appearing in Qloud.

Well I never.

So Randy, you’re to blame when my videos are late! And for anyone interested here’s the video I was listening to as I wrote this post.

Merry Christmas – & don’t drink as much as these guys!

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